Enterprise Tackle

Posted by on Aug 23, 2011 in Graphic Design, Illustration | Comments Off on Enterprise Tackle

Enterprise Tackle

Enterprise Tackle commissioned Hooklinks to provide some new artwork for updates to some of their existing products. They were recommended to Hooklinks by a reference from an existing customer and have continued to progress the  updating of their product packaging by commissioning new full colour artwork for existing and new products that they are bringing to market. In addition the artwork has been re-purposed for use in adverts that are regularly run in the mainstream  angling media. You can find out more about Enterprise Tackle and their full product range by visiting their website at:...

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Margin Wholesale

Posted by on Aug 17, 2011 in Graphic Design, Illustration, Web Design | Comments Off on Margin Wholesale

Margin Wholesale

Margin Wholesale chose Hooklinks to help develop and extend their brand image on the POS packaging and associated display material. This required full design and layout of full size sheets up to A2 and the associated cutters required to fit these inside purpose designed display clam packs. Additionally they chose to develop their promotional advertising based around the same packaging material, displayed alongside larger scale illustrations to help promotion of the product and its use to potential customers. New and diverse products for Carp, Pike and Barbel under the Total brand are planned...

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Korda Developments

Posted by on Aug 17, 2011 in Graphic Design | Comments Off on Korda Developments

Korda Developments

Korda Developments, through Danny Fairbrass chose  Hooklinks back in 2001 to help develop changes to their new product packaging by commissioning coloured illustrative material to compliment their existing black line art, found in and on product information sheets. These original packaging images have been remodelled and adjusted to allow their use in other promotional materials, posters, leaflets, catalogues, magazine articles and the new Korda web site. Some are annotated at source by Hooklinks, others being supplied as images only, according to the job requirements and media. Web site:...

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Bauer – Sea Angler magazine

Posted by on Aug 17, 2011 in Illustration | Comments Off on Bauer – Sea Angler magazine

Bauer – Sea Angler magazine

The UK’s top sea angling magazine, SEA ANGLER catering for the widest spectrum of sea angling methods and techniques, chose to use my illustration work back in 2009 to enhance the content of their publication, that has continued and has evolved to provide more and better detail for rigs and methods in current editions. Commissioned monthly, these illustrations, often used in a full page spreads, providing detailed ‘How To Fish‘ and ‘Rig Diagrams‘, often combined in to one spread, help make communicating the right way to create the rigs needed for specific...

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Improve Your Coarse Fishing

Posted by on Aug 17, 2011 in Illustration | Comments Off on Improve Your Coarse Fishing

Improve Your Coarse Fishing

The UK’s top coarse angling magazine, catering for the widest spectrum of coarse angling methods and techniques, chose Hooklinks* illustrations back in 1998 to enhance the content of their publication. I still continue to illustrate for Improve today. Fresh design in August 2005 has enhanced the magazine supported by a Hooklinks image redesign. This covers not just clear descriptive ‘how to’ layouts, but also detailed sequential diagrams to get a clear instruction across to both the novice and experienced angler alike, in a positive and respectful way. The widest range of...

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